Keep Money in Your Pocket: Why Customer Retention Systems Matter
Lenders often operate in a competitive industry, where acquiring net new customers seems like the ultimate goal. However, what they often overlook is the immense potential of customer retention. Your existing database of customers may hold the key to unlocking unprecedented levels of growth.
Leveraging Consumer Data to Improve Retention and Acquisition Rates
The banking, mortgage, and consumer lending space is constantly evolving. With the emergence of new technologies and data-driven insights, it’s becoming increasingly important for businesses in this space to stay up-to-date on the latest trends. One of the most effective ways to do this is by leveraging consumer data to improve retention and acquisition rates. […]
Keeping Customers Happy During Branch Closures
Learn how data can be used to create new digital experiences for customers during branch closures. #BankingRevolution #DigitalEmpathy
Cross-Selling Strategies for Banks and Financial Institutions
The right data analysis and marketing automation can help any bank excel in cross selling and retaining customers! Read about the most effective strategies in our latest blog post.
#altairdata #datamarketing #AltairMakesDataEasy #datascience #crossselling #crossell #dataanalytics #data #marketing #digitalmarketing #innovation #marketingstrategy #retention
In Hard Times, Go For the Low-Hanging Fruit
Like many of you, I have several banking relationships, loans and credit cards. I bank with a large, regional bank. I have a little used credit union account. My mortgage is with a large mortgage servicer. I have a couple of credit cards with 2 of the largest card-issuers. My auto loan is with yet […]
How to Retain Your Mortgage Clients with Today’s Low Mortgage Rates
Interest rates have dropped below 4% and have sunk into the low 3’s. Over 24 million homeowners with an outstanding mortgage have a first mortgage rate above 4%. Looking at credit scores and current standing, about 13 million of these homeowners are viable refinance candidates. These are your customers! How do you keep them in […]