5 Trends in Data Marketing
Title: 5 Trends in the Data Marketing Industry | Altair Data
Meta Description: As data becomes more and more complex, businesses are turning to data marketing to help them make sense of it all. Here are five trends in data marketing that you need to be aware of.
The Benefits of Tri-Bureau Data
If you’re like most people, you probably think of the credit bureaus as three separate entities. And while it’s true that Experian, Equifax, and TransUnion all collect and maintain their own data, there are actually a number of benefits to working with all three bureaus at once. Here at Altair Data, we’ve built strong relationships with all three credit bureaus, and we believe that our tri-bureau approach provides our clients with a number of advantages.
Data Hygiene: The (Not So) Sexy Topic Your Business Needs to Address
Without data hygiene, your marketing efforts will be in vain. Here are the benefits of having a clean data ecosystem – and why you need to invest in it now.
Hello, Is Mr. Drucker Home?
re we just following what was always done before us? Or are we fostering an out of the box type of thinking in our own work environment?
The Importance of Email Marketing
The data is in, and it’s clear that email marketing remains a vital medium for every business. Learn why the best agencies are fully embracing top-of-funnel tactics like email campaigns to acquire new customers in our latest blog post, “The Importance of Email Marketing.”
Got Equity?
Homeowners are sitting on a record amount of home equity. Coming off historic home price increases, there is over $22 trillion in untapped equity, looking only at homeowners with under 80% LTV. You read that right. $22,000,000,000,000. That’s a lot of zeros. We could pay off 2/3rds of the US national debt with the amount […]